GUEST ARTICLE: #SayItWithPepsi and #SmileWithACoke… Have you trademarked your hashtag yet?

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GUEST ARTICLE: #SayItWithPepsi and #SmileWithACoke… Have you trademarked your hashtag yet?

Category : Food & Beverage

You can trademark words, phrases, symbols and designs, so what about #hashtags? It’s relatively new territory in the world of intellectual property law, but it’s well worth doing, say Rebecca Cross and Allison Hagey at law firm BraunHagey & Borden LLP.

http://www.beveragedaily.com/